OrthoVirginia, Virginia’s largest orthopedic practice, will be the Official Orthopedic and Sports Medicine Partner of the Henrico Sports & Events Center.
The multiyear partnership – the first announced for the new events center at Virginia Center Commons – will establish the OrthoVirginia and Orthopedic Urgent Care Family Mezzanine, with permanent signage under the arena’s mezzanine and promotion on various digital display boards among other benefits. The sponsorship also will allow OrthoVirginia’s health care professionals to staff games and other events at the facility and to provide educational opportunities to athletes and other visitors.
“OrthoVirginia is proud to partner with Henrico Sports & Entertainment Authority in support of the Henrico Sports & Events Center and our community,” said Dr. David Nedeff, Central Region vice president on OrthoVirginia’s Board of Directors. “We are thrilled to be a part of this brand-new facility, which will foster healthy community engagement in our county. A huge ‘thank you’ to all involved. We look forward to this exciting partnership.”
“We are honored to partner with a company and brand that provides such a high level of service and care to our community,” said Dennis M. Bickmeier, executive director of the Henrico Sports & Entertainment Authority, which oversees the Sports & Events Center. “This partnership provides OrthoVirginia an opportunity to have a presence in front of hundreds of thousands of visitors to the center focusing on key constituents – athletes of all ages and family members who make decisions every day on their health needs and the health needs of others.”
The Sports & Events Center opened in October at 11000 Telegraph Road as part of a redevelopment of the Virginia Center Commons area, off Interstate 95 in northcentral Henrico. The facility’s event bookings already cover 46 weekends through 2024 and include the Atlantic 10 Women’s Basketball Championship from March 6-10 as well as high school graduations, the National Wheelchair Basketball Association adult and junior national championships and the 2024 induction festivities of the Virginia Sports Hall of Fame.
Encompassing 185,000 square feet, the facility is the first indoor sports venue of its kind in the region. It includes 115,000-square-feet of playable hardwood space that can be configured for 12 basketball courts or 24 volleyball courts. The venue also can be segmented to create an arena with retractable and floor seating for 4,500 guests. Amenities include a large café area, mezzanine viewing with a variety of seating options, hospitality space and meeting rooms.
For information on sponsorship opportunities, individuals, companies and organizations can contact Dawn Miller, the authority’s manager of marketing, communications & special events, at (804) 501-5137 or [email protected].
